Accessing our services
Audiences London?s three service types, together with our understanding of the progression from building a picture of your audiences to planning and strategic decision-making, means we offer comprehensive support as you look to your audiences.
Three years ago most marketing conversations at BAC with other departments centred around print. Working with Audiences London kicked off more strategic marketing conversations internally. Our organisation is much more audience focused and the relationship between programming and marketing is very strong.
Emma Power, Head of Communications, Battersea Arts Centre
Once you have thought about what your needs are at this moment ? or outlined in your mind the outcomes or actions you would like to achieve ? a typical journey might be:
You browse the free resources to pick up some top-tips on the subject at hand, or look at a how-to guide to get you started and prompt some easy actions that might give you quick wins. Or the background reports, project descriptions or case studies might help give you context and perspective, to help you frame your issues more clearly.
If you?re thinking about carrying out or commissioning fresh research, there are free resources that help you approach the exercise logically and with clarity, to help ensure you get the best value out of the exercise.
While you?re at this knowledge-gathering or skills-building stage, one of our training events could help you consolidate your position and get you on your way, whatever your current objective.
If the free resources or training opportunities have got you as far as they can, but perhaps have clarified the need for deeper insights into your existing or potential audiences, or fresh ideas on how to build relationships with them, then look through our packages for ways of deepening your knowledge via great value, standard approaches.
To achieve effective audience focus you?ll often find your questions are specific to your own situation and context. That?s when our bespoke services come into their own. Our breadth of knowledge and long expertise in research, community engagement and communications mean we can work with you on a wide range of issues.
On the bespoke pages we give you just a few examples of how London?s arts and cultural organisations have used us ? but the ways we can help are as varied as the issues you face! The important step now is to challenge us to suggest ways we can help.
You can dip into these services levels at the point most appropriate to you. Perhaps the best way to get started is to email or call us for a chat ? to help you define your needs and objectives and to point you in the right direction.